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Whitler Professor Kimberly A. - Positioning For Advantage Techniques And Strategies To Grow Brand Value - Hardcover
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Whitler Professor Kimberly A. - Positioning For Advantage Techniques And Strategies To Grow Brand Value - Hardcover
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Whitler Professor Kimberly A. - Positioning For Advantage Techniques And Strategies To Grow Brand Value - HardcoverBinding: Hardcover Description: Positioning for Advantage is a comprehensive how to guide for creating building and executing effective brand strategies. Kimberly A. Whitler identifies essential marketing strategy techniques and moves through the major stages of positioning a brand to achieve in market advantage. Title: Positioning For Advantage Techniques And Strategies To Grow Brand Value Author(s): Whitler Professor Kimberly A. Publisher: Columbia
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Binding: Hardcover
Description: Positioning for Advantage is a comprehensive how - to guide for creating building and executing effective brand strategies. Kimberly A. Whitler identifies essential marketing strategy techniques and moves through the major stages of positioning a brand to achieve in - market advantage.
Title: Positioning For Advantage Techniques And Strategies To Grow Brand Value
Author(s): Whitler Professor Kimberly A.
Publisher: Columbia University Press
Barcode: 9780231189002
Pages: 264 Pages, 69 Figures And Tables
Publication Date: 9/7/2021
Category: Sales & Marketing
Description: Positioning for Advantage is a comprehensive how - to guide for creating building and executing effective brand strategies. Kimberly A. Whitler identifies essential marketing strategy techniques and moves through the major stages of positioning a brand to achieve in - market advantage.
Title: Positioning For Advantage Techniques And Strategies To Grow Brand Value
Author(s): Whitler Professor Kimberly A.
Publisher: Columbia University Press
Barcode: 9780231189002
Pages: 264 Pages, 69 Figures And Tables
Publication Date: 9/7/2021
Category: Sales & Marketing
Whitler Professor Kimberly A. - Positioning For Advantage Techniques And Strategies To Grow Brand Value - Hardcover
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